Best Realtor Websites with IDX in 2026: 7 Platforms Compared by Price and Features
What the top IDX website providers really cost once you add the MLS feed, setup fees and the plan tier you need for features like saved searches and CRM integrations.
Quick answer
For most agents, OSI IDX is the best realtor website with IDX. It starts at a flat $59/month (plus a $25/month MLS feed and a one-time $99 setup fee), and every feature is included from day one: a semi-custom website built by our design team, buyer saved searches with automatic listing alerts, third-party CRM integrations, baseline SEO and MLS listings that refresh every 10 minutes. Because there are no upgrade tiers, you never pay more to unlock features, and you get responsive, U.S.-based support from a BBB A+ rated company trusted by 1,000+ agents and brokers. In comparison, Placester suits agents who want to build their own site, Showcase IDX and IDX Broker are plugins for agents who already have a website, and Real Geeks and Lofty are all-in-one CRM and lead generation platforms that typically start around $400 per month.
Key takeaways
- Entry-level prices hide the real cost, because most providers put saved searches, third-party CRM sync or a hosted website on higher tiers or add-ons.
- To match what OSI IDX includes for $84/month ($59 + $25 MLS), Placester costs $154/month and Showcase IDX costs $124.95/month plus a WordPress site.
- Showcase IDX and IDX Broker are plugins, so you still pay for a website, hosting and often a developer.
- Real Geeks and Lofty bundle a full CRM and lead generation, but start around $400 per month.
Before we start, a disclosure: OSI IDX publishes this comparison, and we’re one of the platforms in it. Every competitor price comes from that provider’s public pricing or support pages as of October 2026, linked in the sources at the end so you can verify the numbers yourself. See how we compared for our full method.
What makes a good IDX website?
An IDX (Internet Data Exchange) website pulls active MLS listings onto your own site, so buyers can search homes without leaving your brand for Zillow or Realtor.com. When comparing providers, the details that matter most are:
- Total monthly cost, including the MLS or IDX feed fee, which many providers list separately
- Who builds the site: you, a designer you hire, or the provider’s own design team
- Listing freshness: how often new listings, price changes and photos update
- CRM flexibility: whether you can connect the CRM you already use, and whether that costs extra
- SEO: whether listing pages are indexable on your own domain
- Contract terms and setup fees
IDX website pricing comparison table
| Platform | Starting price | Setup fee | MLS / IDX feed | Website included? | CRM |
|---|---|---|---|---|---|
| OSI IDX Best overall IDX website, built for you at a flat rate |
$59/mo, all features included, no upgrade tiers | $99, site built for you (incl. Getty Images® homepage photo or video) | $25/mo | Yes, hosted | Virtually any CRM, no extra cost |
| Placester Do-it-yourself site builders |
$59/mo (saved searches from $79/mo) | None for DIY; paid setup available | $25/mo per MLS | Yes, hosted | Built-in; native Follow Up Boss, Cloze, Rechat; other CRMs from $129/mo |
| Showcase IDX Agents with a WordPress site |
$94.95/mo | None | $0 to $33/mo (MLS pass-through) | No, WordPress plugin | Built-in; third-party sync from $124.95/mo |
| IDX Broker Developers and custom builds |
$60/mo (Core) | $0 to $100 | Varies; extra MLS $30/mo | No, plugin | Basic; IXACT CRM +$50/mo |
| iHomefinder IDX plus marketing automation |
Quote-based | $500 (hosted site, entry plan) | 1 included; extras $25 to $50/mo | +$50/mo on entry plan | Built-in |
| Real Geeks Teams buying paid leads |
$399/mo | $500 | $10/mo per MLS | Yes, hosted | Built-in with dialer |
| Lofty AI-driven all-in-one CRM |
Quote-based (est. ~$449/mo) | Implementation fee | 5 included; extra feeds cost more | Yes, hosted | Built-in with AI tools |
Prices are each provider’s published starting rates for a single agent as of October 2026. Many MLSs also charge their own IDX access fee, which is separate from every provider’s price.
Flat, all-inclusive pricing
IDX on your website, with no hidden fees
$99 setup, $59/month website, $25/month per MLS feed. CRM integrations, lead capture, and U.S.-based support included.
OSI IDX vs. Placester: same $59 starting price, different features
OSI IDX and Placester both advertise websites from $59 per month, and both also charge $25 per month for the MLS feed. However, the difference is what that $59 includes. For example, Placester’s entry plan, Agent Essential, comes with a simple CRM. Buyer saved searches and lead activity tracking start on Agent Plus, and third-party integrations such as Zapier start on Agent Premier. Placester does connect natively to Follow Up Boss, Cloze and Rechat on every plan, but connecting any other CRM requires Agent Premier. In contrast, OSI IDX includes all three in its $59 website plan.
| Feature | OSI IDX | Placester |
|---|---|---|
| Buyer saved searches with automatic listing alerts | Included at $59/mo | Requires Agent Plus ($79/mo) |
| Connect the CRM you already use | Included at $59/mo | Native Follow Up Boss, Cloze and Rechat integrations on all plans, including Agent Essential; Zapier and other third-party integrations require Agent Premier ($129/mo) |
| Website built for you by a design team | Included in the $99 setup | Do-it-yourself, or a paid setup service |
| MLS feed | $25/mo | $25/mo per MLS |
| Monthly cost with saved searches and virtually any CRM | $84/mo ($59 + $25 MLS) | $154/mo ($129 Agent Premier + $25 MLS) |
Placester features and prices from Placester’s public pricing page as of October 2026. Placester also offers a 20% discount for annual billing.
What it costs to get the same features on every platform
Most IDX providers advertise their entry-level price, then put features like third-party CRM integrations, SEO tools or a hosted website on higher tiers or add-ons. OSI IDX, on the other hand, includes a professionally built website, buyer saved searches with listing alerts, CRM integrations and baseline SEO in its $59 website plan. Here’s the plan each competitor requires to get as close as possible to that, and what you’d still pay for separately.
Plan required and total monthly cost
| Platform | Plan needed | Monthly cost | Still paid separately |
|---|---|---|---|
| OSI IDX | Website + MLS feed. Includes buyer saved searches, notifications and third-party integrations | $84/mo ($59 + $25 MLS) | $99 one-time setup, which includes the design team building your site |
| Placester | Agent Premier, for saved searches and Zapier connections to virtually any CRM. If you use Follow Up Boss, Cloze or Rechat, Agent Plus covers saved searches for $104/mo ($79 + $25 MLS) | $154/mo ($129 + $25 MLS) | Professional setup is not included, even on Agent Premier. Express or Custom Setup is an extra purchase (price not published); otherwise you build the site yourself |
| Showcase IDX | Premium, for Follow Up Boss and other third-party CRM sync, XML sitemaps and lead routing | $124.95/mo + MLS pass-through of up to $33 | Your WordPress website, hosting, theme and any designer |
| IDX Broker | Core covers most features; Engage adds market reports, sold data and AI search | $60 to $99/mo + MLS fees | $0 to $100 setup; your website, hosting and usually a developer; IXACT Contact CRM is $50/mo extra |
| iHomefinder | Lead Maximizer, for a premium custom website, SEO and AI search optimization | Quote-based | On the entry plan, a hosted site is a $50/mo add-on plus $500 setup |
| Real Geeks | One platform plan (not tiered) | $409/mo ($399 + $10 MLS) | $500 setup; users beyond two; optional lead packages |
| Lofty | Agent, Team, Broker or Enterprise | Quote-based (estimates around $449/mo) | Implementation fee reported by reviewers |
Feature tiers from each provider’s public pricing or support pages as of October 2026. Real Geeks sells one platform plan rather than feature tiers; its higher cost comes from the base price itself.
First-year cost for one agent and one MLS
Monthly prices are hard to compare when setup fees and feed fees are listed separately. Here’s what the first 12 months cost using each provider’s published monthly rates:
| Platform | Calculation | First-year total | What you get, and what’s missing |
|---|---|---|---|
| OSI IDX | $99 setup + ($59 + $25) × 12 | $1,107 | Everything included: a site built by our design team, buyer saved searches with listing alerts and third-party CRM integrations |
| Placester Agent Essential | ($59 + $25) × 12 | $1,008 | Not included: buyer saved searches, lead activity tracking, or Zapier and other third-party integrations (native Follow Up Boss, Cloze and Rechat integrations are included). You build the site yourself. |
| Placester Agent Premier (closest feature match) | ($129 + $25) × 12 | $1,848 | Adds buyer saved searches and third-party integrations. Not included: site setup; you build it yourself unless you buy a setup service. |
| Showcase IDX Essentials | $94.95 × 12 | $1,139 | Not included: Follow Up Boss and other third-party CRM sync, the MLS pass-through fee, and your WordPress site, hosting and theme. |
| Showcase IDX Premium (closest feature match) | $124.95 × 12 | $1,499 | Adds third-party CRM sync. Not included: the MLS pass-through fee, and your WordPress site, hosting and theme. |
| IDX Broker Core | $100 setup + $60 × 12 | $820 | Not included: your website, hosting and design, MLS fees, and a full CRM ($50/mo add-on). |
| Real Geeks | $500 setup + ($399 + $10) × 12 | $5,408 | Includes its own CRM. Not included: paid lead packages ($299 to $599/mo each) and users beyond two. |
iHomefinder and Lofty don’t publish fixed plan prices, so they aren’t included in this calculation.
The 7 best realtor websites with IDX, reviewed
1. OSI IDX
$59/mo website + $25/mo MLS feed, $99 one-time setup
Trusted by 1,000+ agents and brokers, OSI IDX builds IDX-integrated websites for REALTORS® and brokers, with approved vendor status at more than 200 MLSs nationwide. Instead of handing you a template, the $99 setup covers a design team building a semi-custom site for you, including licensed Getty Images® photography or video for your homepage. In addition, OSI IDX is a product of OSI Express, a family-owned real estate technology company founded in 1982.
Strengths
- One flat price with CRM integrations, baseline SEO and lead capture included
- MLS listings and photos refresh every 10 minutes
- Fast search: results for large cities typically load in 1 to 1.5 seconds in list or map view
- Third-party CRM sync with virtually any CRM, included at no extra cost and with no plan upgrade
- Saved searches and automatic listing alerts for buyers
- U.S.-based support; BBB Accredited with an A+ rating
Watch-outs
- No built-in CRM or dialer, so you’ll pair it with the CRM you prefer
- Doesn’t include paid ad or lead-buying packages, unlike Real Geeks
2. Placester
From $59/mo (Agent Essential) + $25/mo per MLS
Placester is a hosted, codeless website builder with AI tools for creating and editing pages. Plans run from $59 to $129 per month for individual agents, and Placester also offers a 20% discount for annual billing, no contracts and a free trial.
Strengths
- Transparent pricing and no contracts
- AI website builder and content assistant
- Built-in CRM and email tools
- Native Follow Up Boss, Cloze and Rechat integrations on every plan
- Reviewers consistently praise its easy, codeless editor
Watch-outs
- Buyer saved searches and lead activity tracking require Agent Plus ($79/mo)
- Zapier and other third-party integrations require Agent Premier ($129/mo)
- Entry plan caps you at 25 pages and 100 emails per month
- Entry plan supports a single MLS, so multiple MLSs need a higher tier
- Professional setup and done-for-you editing cost extra
- Some user reviews mention lead forms that collect email without requiring a phone number, and difficulty reaching phone support quickly
- Annual plans are non-refundable, so check renewal dates before committing
3. Showcase IDX
From $94.95/mo (Essentials) or $124.95/mo (Premium)
Showcase IDX is a WordPress plugin known for its map search and indexable listing pages on your own domain. It also has no setup fee, no long-term contract, a 10-day free trial and coverage across 600+ MLSs.
Strengths
- Strong polygon map search and listing display options
- SEO-friendly listing pages with no iframes or subdomains
- Integrated CRM, with third-party CRM sync on Premium
Watch-outs
- You still need your own WordPress website, hosting and theme
- MLS pass-through fees of up to $33/mo may apply
- Follow Up Boss and other third-party CRM sync, XML sitemaps and lead routing require Premium ($124.95/mo)
4. IDX Broker
From $60/mo (Core), $99/mo (Engage) or $149/mo (Elite), plus a $0 to $100 setup fee
IDX Broker is one of the longest-running IDX providers and works with almost any website platform. Its plans were renamed in 2025, when Lite became Core and Platinum became Engage, which adds AI-powered search tools.
Strengths
- Works with WordPress and most other website platforms
- Highly customizable for developers
- Month-to-month billing
Watch-outs
- It’s an IDX feed, not a website, so design and hosting are separate costs
- Usually needs a developer before it looks polished
- Each additional MLS adds $30/mo plus MLS fees
- Market reports, sold data and AI search require Engage ($99/mo)
- A full CRM (IXACT Contact) is a $50/mo add-on
5. iHomefinder
Quote-based pricing
iHomefinder offers IDX search, an essential CRM and marketing automation, with higher tiers adding a custom website, AI-written blog posts and automated social posting. However, plan prices require a demo call.
Strengths
- Native IDX on your domain, not an iframe
- Marketing automation and listing alerts included
- Works with WordPress and Wix, or as a hosted site
Watch-outs
- No published plan prices, so you need a demo to get a quote
- Hosted website is a $50/mo add-on plus $500 setup on the entry plan
- Entry plan is limited to 1 agent and 1,000 leads
- SEO, AI search optimization and the premium custom website require Lead Maximizer
6. Real Geeks
$399/mo + $500 setup, plus $10/mo per MLS board
Real Geeks combines an IDX website, a CRM with a built-in dialer, and marketing tools, with optional done-for-you ad packages that promise a set range of buyer or seller leads.
Strengths
- Full CRM with calling, texting and drip campaigns
- Optional lead packages with a lead guarantee
- Two users included
Watch-outs
- Costs roughly five times more than a standalone IDX website
- 6- or 12-month initial commitment
- Users beyond the first two cost $25/mo each
- Lead packages run $299 to $599 per month each, on top of the platform fee
7. Lofty
Quote-based (third-party estimates start around $449/mo)
Lofty, formerly Chime, bundles an IDX website, an AI-powered CRM, a power dialer and marketing automation into one subscription aimed at agents, teams and brokerages.
Strengths
- Deep CRM and AI automation features
- Website, CRM and marketing in one login
- Scales to large teams and brokerages
Watch-outs
- No public pricing
- Implementation fee reported by reviewers
- Third-party listings show AI Copilot only on Team plans and above
- More platform than a solo agent who just needs a website may want
What do OSI IDX customers say?
OSI IDX is trusted by 1,000+ agents and brokers. Here’s what two recent customers said when their sites launched:
★★★★★
I had such a pleasant experience working with OSI IDX as they built my real estate website. They had such attention to detail and walked me through all the steps they were doing to set up my website. The site they created exceeded my expectation and is absolutely perfect. I’ve already gotten a lead from it that has converted in less than 3 weeks time, something I never had from my old website with my brokerage. I give them a solid 5+ stars and will continue to recommend them to anyone looking for a stunning website.
Renee Wells
Texas Legacy Realty, Burleson, TX
www.reneesellstexas.com
5-star review on BBB, September 2026
★★★★★
OSI IDX built us a beautiful new website for EXIT Tennessee Realty Pros, and Kaylee made the launch easy. She answered every question quickly and in plain language. She told me exactly when to make the switch, and she marked up a screenshot of my domain settings so I knew which records to change and which to leave alone. She even checked in the day before launch to see if I needed anything. On go-live day, I followed her steps, and we were up and running with a secure site within the hour. I highly recommend OSI, and especially Kaylee!
Kenneth Herod
EXIT Tennessee Realty Pros, LLC, Sevierville, TN
www.tnrealtypros.com
5-star review on Google, September 2026
How do you choose the right IDX website?
- You want a professional site built for you at a flat price: OSI IDX
- If you enjoy taking the time to design, edit and build your own site: Placester
- You already have a website you like: OSI IDX can add IDX search to it without a plugin, or Showcase IDX and IDX Broker offer plugins for WordPress
- If you want to buy leads and run everything through one CRM: Real Geeks or Lofty
- You already pay for a CRM like Follow Up Boss: OSI IDX connects to Follow Up Boss and virtually any other CRM at no extra cost, and Placester connects natively to Follow Up Boss, Cloze and Rechat on every plan
How did we compare these IDX platforms?
We compared seven IDX website providers that agents most often consider, using the same buyer and the same rules for each:
- The same agent and needs Every comparison assumes one agent and one MLS who needs a website with IDX search, buyer saved searches with listing alerts, and a way to send leads to the CRM they already use.
- Published prices only Prices come from each provider’s own public pricing page, support documents or help center, checked in October 2026. When a provider doesn’t publish a price, we say so, and we label any third-party estimate.
- The full cost, not the starting price We added the monthly fee, the MLS or IDX feed fee and the setup fee, and used the plan tier each provider requires for the features above.
- Strengths and watch-outs from published features Each platform’s strengths and watch-outs come from what the provider publishes. Points drawn from user reviews are labeled as such.
- Kept up to date We recheck these prices regularly. The date at the top of this page shows when it was last updated.
Because OSI IDX is one of the platforms compared here, every competitor source is listed in the sources so you can check the numbers yourself.
Frequently asked questions
How much does a realtor website with IDX cost?
Most standalone IDX websites cost $60 to $130 per month, plus an MLS feed fee of roughly $10 to $33 per month. All-in-one platforms that include a full CRM and lead generation, such as Real Geeks and Lofty, typically start around $400 per month. OSI IDX costs $84 per month including the MLS feed, plus a one-time $99 setup fee.
What’s the difference between an IDX plugin and an IDX website?
An IDX plugin, such as Showcase IDX or IDX Broker, adds MLS search to a website you already own and maintain. An IDX website provider, such as OSI IDX or Placester, gives you the hosted website and the MLS search together, so there’s no separate hosting, theme or developer to manage.
How often do IDX listings update?
It varies by provider and MLS. For example, many MLS IDX rules only require listings to refresh at least every 12 hours. OSI IDX refreshes listings, including photos, every 10 minutes, so buyers see new listings and price changes soon after they hit the MLS.
Do I need a CRM built into my IDX website?
Not necessarily. If you already use a CRM, a website that sends leads to it is often better than paying for a second CRM. OSI IDX connects to virtually any CRM, while Real Geeks, Lofty and Placester include their own.
Do IDX websites charge extra to connect my CRM?
Often, yes. Placester connects natively to Follow Up Boss, Cloze and Rechat on every plan, but requires its $129/month Agent Premier plan for Zapier and other third-party integrations, and Showcase IDX requires its $124.95/month Premium plan for real-time sync with CRMs like Follow Up Boss. OSI IDX, however, includes third-party CRM sync with virtually any CRM in its $59/month website plan at no extra cost.
Which IDX website is best for a new agent?
New agents usually do best with a low, predictable monthly cost and a site that’s built for them. OSI IDX and Placester both start at $59 per month plus a $25 MLS feed. OSI IDX’s design team builds the site for you and includes buyer saved searches and CRM integrations at that price, while Placester is designed for do-it-yourself setup and charges more for those features on its higher tiers.
About OSI IDX: OSI IDX builds IDX-integrated real estate websites for REALTORS® and brokers, with support for more than 200 MLSs and new MLSs added weekly. Listing data is refreshed every 10 minutes. OSI IDX is a product of OSI Express, a family-owned real estate technology company founded in 1982.
See what agents say about OSI IDX:
Better Business Bureau A+ Rating |
Trustindex Reviews |
G2 Reviews |
More Customer Reviews
Unlike many IDX website providers, OSI IDX offers one flat price that includes every feature: CRM integrations, buyer saved searches with automatic listing alerts, and a design team that builds your website for you using licensed Getty Images®. Other providers may advertise a lower starting price, but they often use tiered plans, so you pay more to unlock features that come standard with OSI IDX.
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